Market Profiles
Market Profiles summarise tourism trends amongst holidaymakers to the island of Ireland.
They also contain valuable consumer insights and details on Tourism Ireland's marketing activities in each market.
Click on the links below to download the latest Market Profile documents.
Opens in new window USA Market Profile PDF | 392KB Opens in new window Great Britain Market Profile PDF | 651KB Opens in new window Germany Market Profile PDF | 710KB Opens in new window France Market Profile PDF | 642KB Opens in new window The Netherlands Market Profile PDF | 553KB Opens in new window Nordics Market Profile PDF | 611KB Opens in new window Canada Market Profile PDF | 637KB Opens in new window Spain Market Profile PDF | 681KB Opens in new window Italy Market Profile PDF | 592KB Opens in new window Australia & New Zealand Market Profile PDF | 471KB