Europe - Social Content supporting European Strategy for Growth 2026

Over the coming years, we’ll be promoting the island of Ireland as the perfect 5‑day trip across our European markets.  

We’re encouraging visitors to stay longer and add one more day, one more region, and one more experience to their trip. Our goal is to inspire visitors to go beyond the gateway cities - Cork, Belfast, Dublin, Shannon, Kerry, and Knock - and discover at least one more place while they’re here. 

We’d love to share more great stories from across the island of Ireland on Tourism Ireland’s social channels - and we need your help! 

If you have inspiring photos, videos, news updates or press releases that perform well on your channels, please send them to us. We will share selected content with our Tourism Ireland teams across Europe for possible use on Facebook, Instagram and TikTok - and we will include your social handles when we post. Please note the content might be mixed with some of our own content to compliment it.

Please make sure you own the rights to any content you submit. 

All content will be reviewed before publishing. To increase the chance of being featured, please send high‑quality images or videos, accompanied by a short story or update, that appeals to a European audience - this really helps boost engagement. 

Please note: All materials provided will be subject to editorial control. Material provided must be of high standard; a quirky story, an eye-catching value offer which appeals to the European Enrichment Explorer audience and accompanied by a strong image. This will guarantee a higher number of clicks. The content will not necessarily link to your website but we will tag your social channel.

This opportunity is free of charge. Please send your story, images and/or offer  to socialeurope@tourismireland.com