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ITB event

Germany - ITB Berlin 2026

Germany From: 03/03/2026 To: 05/03/2026 Open for registration 1. Counter Space (best suited for partners providing a tangible and Immersive experience or activity providers): €1,200/GBP£1,044. 2. Inside Table: €1,300/GBP£1,195.40.There are 14 inside tables available. 3. Second Rep: €800/GBP£688
ROI industry please register using the button below Register for this opportunity NI Industry please contact businesssolutions@tourismni.com

Information

The ITB Berlin 2026 will take place from the 3th - 5th March 2026. It is exclusively targeted to a B2B audience. Figures from the last ITB Berlin 2025 showed a total of 100,000 attendees from more than 190 countries over the course of the  3-day event. 

ITB is the ideal B2B event for business development and lead generation. With a large volume of attendees, you will have the opportunity to generate new leads and build trade relationships. You must make your own one to one appointments in advance with the market travel trade. A media night will give you the opportunity to network informally with German travel trade and media partners. 

1. Counter Space (best suited for partners providing a tangible and immersive experience or activity providers): €1,200/GBP£1,044. There are 8 counter spaces available. There will be 2 floating tables on the stand in addition to the counter space which you can use for meetings when available. 

2. Inside Table: €1,300/GBP£1,195.40.There are 14 inside tables available. 

3. Second Rep: €800/GBP£688 (Also available for counter spaces).


This fee includes your participation at the Event, your entrance ticket to the ITB and a dinner on the Monday night as an informal briefing.  Complimentary snacks and drinks will be available on the stand during the event. We also have an Irish bar on the stand with tables and chairs for meetings in a more informal atmosphere. The drinks are complimentary for you and your guests.

Please note that to be eligible to attend future Tourism Ireland events, completion of a post event evaluation survey is mandatory

ROI industry please register using the button below Register for this opportunity NI Industry please contact businesssolutions@tourismni.com
Opportunity Type
B2B
Activity category
Overseas Events
Activity
In person events
Destination programme
Island of Ireland
Spaces
22
Sign up by
31/01/2026
Website
https://www.itb.com/en/trade-show-brands/
Address
Messegelände Berlin ExpoCenter, City Messedamm 22 14055 Berlin, Germany. Tourism Ireland's stand is at the North entrance
For more info contact Mary Lyons