Targeting luxury travel business for the island of Ireland

ILTM North America is an invitation-only event for the global luxury travel sector – attracting more than 400 influential travel agents and decision-makers who design unique, luxury travel itineraries for their high net-worth international clients. Luxury travel editors and journalists from international publications are also in attendance.

The four-day event involved a programme of bespoke one-to-one appointments and networking sessions and was an excellent opportunity for the tourism businesses from Ireland to meet, and do business with, the influential travel agents and journalists.

David Boyce, Tourism Ireland’s Head of Business Events and Luxury, said: “Our participation at this year’s ILTM North America was an excellent opportunity to showcase the superb luxury tourism offering right around the island of Ireland – from our boutique hotels, castles and luxury resorts to our rich culture and heritage and not forgetting our world-class golf and superb culinary scene. 

“The format of one-to-one appointments provided an excellent opportunity for our partners to network and do business with new and established luxury travel buyers from around the world – ensuring the island of Ireland is ‘top of mind’ for them in 2026 when recommending destinations to their clients.”