Inspiring luxury travellers to choose the island of Ireland

Tourism Ireland attends luxury travel conference in the United States 

Tourism Ireland is in Las Vegas this week for Virtuoso Travel Week, an exclusive luxury travel conference for members of Virtuoso, a global network of travel agencies specialising in luxury travel. 

Now in its 38th year, the week-long event brings together thousands of Virtuoso travel advisors with travel and tourism providers from over 100 countries. It involves one-to-one pre-scheduled appointments – providing a valuable opportunity for Tourism Ireland to meet, and do business with, key decision-makers who create bespoke luxury travel itineraries for their high-net-worth clients. 

Alison Metcalfe, Tourism Ireland’s Head of North America, said:“Aligning with our ambition to generate increased revenue and win value-adding visitors to the island of Ireland, Tourism Ireland in the US continues to expand our luxury marketing activity. Virtuoso Travel Week is an excellent platform to showcase the superb luxury tourism offering available around the island of Ireland. The format of one-to-one appointments provides a valuable opportunity to meet, and do business with, influential luxury travel professionals – ensuring the island of Ireland is ‘top of mind’ for them when recommending destinations to their clients.”