Causeway Coastal Route hits the mark on ITV’s ‘This Morning’

Presenter Craig Doyle swaps the Austrian Alps for Northern Ireland’s stunning coastline

The stunning Causeway Coastal Route was highlighted to millions of TV viewers across GB this week on ITV’s This Morning, as part of a popular travel segment called Destination Dupes, presented by Craig Doyle. Filming for the segment was supported by Tourism Ireland.

Leaning into the travel trend of ‘paradise without the price tag’, Craig seeks out the best alternatives to popular European tourist hotspots e.g., swapping Vienna for Valletta and opting for Ghent in Belgium over Amsterdam’s canals. 

In this week’s instalment, viewers in GB found out what they can expect if they swap the Dachstein region of the Austrian Alps for the spectacular Causeway Coastal Route. From an exhilarating crossing over Carrick-a-Rede Rope Bridge to the geological wonder that is the Giant’s Causeway, Craig shows viewers the breathtaking wonders of the Northern Ireland coastline. He also called in at Broughgammon Farm to try their Irish pork stew, as a delicious alternative to Austrian beef goulash, and visited the Old Bushmills Distillery to sample some of our finest whiskey.

The segment is available to watch here.

Judith Cassidy, Tourism Ireland’s Acting Head of GB, said:“We are thrilled that Craig and the ‘Destination Dupes’ team have selected the Causeway Coastal Route as a brilliant alternative to the Austrian Alps. This breathtaking stretch of Northern Ireland’s coastline truly has it all – from the exhilarating Carrick-a-Rede Rope Bridge to the world-famous Giant’s Causeway. Visitors can enjoy everything from artisan farm shops to award-winning distilleries, all wrapped up in our signature warm welcome.”