This is Tourism Ireland’s corporate website. 
If you are looking for information about holidays on the island of Ireland, please visit

Market Reviews

Tourism Ireland reviews its markets on an on-going basis to ensure overseas opportunities are maximised for inbound tourism and for industry partners across the island.

These reviews provide useful insights into our changing markets and will be of interest to anyone wishing to increase their tourism business from overseas.



Click on the links below to download the most recent Market Review PDFs.

Great Britain Market Review
US Market Review
German Market Review