Toolkits
Tourism Ireland's global campaigns are promoting travel to the island of Ireland around the world. We create campaign related toolkits filled with digital content that you can use in your promotion of our global campaigns, such as Fill Your Heart with Ireland, St. Patrick’s Day, Home of Halloween, and Christmas.
Check out our latest toolkits below.
Ireland Home of Halloween Toolkit
Our toolkit is your go-to resource for inspiring visitors to experience the island of Ireland during its spookiest season. This toolkit brings that ancient story to life, with ready-to-use content designed to showcase Ireland as the authentic Home of Halloween.
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Ireland Unrushed Toolkit
We will be running our Ireland Unrushed campaign for the month of June and to help you get involved, we have prepared a toolkit of digital content that you can incorporate into your own marketing for Ireland. You’ll find stunning imagery, inspiring journeys and the Ireland Unrushed lockup that you can use on your own social channels.
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St Patrick's Day Toolkit
We have prepared a toolkit of digital content that you can incorporate into your own marketing for Ireland and St Patrick’s Day. You’ll find videos, stunning imagery, inspiring spring itineraries and tasty recipes you can download and use in ezines and on your own social channels or in presentations.
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Fill Your Heart with Ireland Toolkit
The ‘Fill your heart with Ireland’ campaign is all about celebrating the different ways in which the island of Ireland fills the hearts of our visitors and of locals – and inviting potential holidaymakers to come and experience those for themselves. It’s an advocacy-led campaign –with the advocates, or personalities starring in the ads, sharing the things about Ireland which fill their hearts and dialling up what differentiates Ireland from other destinations. The ads shine a light on Ireland’s characters, character and culture, through engaging personal anecdotes told by those who love it best – its stars, local characters and visitors.
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