Tourism Ireland welcomed Minister of State for Northern Ireland, Nick Hurd MP, to its office in Coleraine yesterday (Thursday, 3 October).
The Minister was briefed on Tourism Ireland’s extensive programme of activity, which is under way around the world, to highlight Northern Ireland as a leading holiday destination. He heard about Tourism Ireland’s campaigns to leverage our connection with Game of Thrones, about how the organisation is showcasing iconic experiences like Titanic Belfast, the Giant’s Causeway and our unique National Trust properties and how Tourism Ireland is promoting Northern Ireland as a world-class golf destination.
Tourism Ireland’s aim is to position Northern Ireland as a year-round, ‘must visit’ destination and to ensure that the contribution of overseas tourism to the local economy continues to expand.
Minister of State for Northern Ireland Nick Hurd MP; Conor Marshall and Ciaran Doherty, both Tourism Ireland, in the Tourism Ireland office in Coleraine.
Notes To Editors
- Tourism Ireland is the organisation responsible for promoting Northern Ireland and the island of Ireland overseas as a leading holiday destination.
- Tourism is responsible for in excess of 5.2% of GDP in Northern Ireland and supports approximately 65,000 jobs.
- In 2018, we welcomed 2.218 million overseas visitors to Northern Ireland, delivering revenue of over £560 million.
- Tourism Ireland’s international website is www.ireland.com, 29 market sites available in 11 language versions around the world, which attracted 20.3 million visitors in 2018.