~ Millions to read all about Connemara and the Burren ~
Millions of people around the world will be reading all about Ireland and the Wild Atlantic Way – including Connemara and the Burren – following this week’s visit by 14 international travel writers. The group was invited here as guests of Tourism Ireland and Fáilte Ireland.
The travel writers – from 11 different countries, including the United States, Canada, Germany, Italy, the Netherlands, Belgium, Denmark, Austria, India, Australia and the UAE – travelled along the Wild Atlantic Way, visiting the Connemara Heritage and History Centre, Derrigimlagh and Roundstone Bogs and the Connemara Smokehouse. In Co Clare, they watched a sheepdog demo at Caherconnell Fort in the Burren; and visited Poulnabrone Dolmen and Doolin Cave. They also enjoyed a guided Burren walk with Tony Kirby of ‘Heart of the Burren’ tours; and a ‘Wild Kitchen Seaweed’ walk, near Lahinch.
Siobhan McManamy, Tourism Ireland’s Director of Markets, said: “Tourism Ireland was delighted to invite these influential travel writers to visit Ireland. The articles they write when they return home will be read by millions of people – so their visit is a really good opportunity to showcase the Wild Atlantic Way and Ireland to a wide audience of prospective visitors in 11 different countries. Tourism Ireland undertakes a busy publicity programme around the world each year to raise the profile of the island of Ireland – and visits by journalists and influencers are a key element of that programme.”
International journalists with Ellen Redmond, Fáilte Ireland (left), at the Connemara Smokehouse in Ballyconneely, Co Galway.
Notes To Editors
- Tourism Ireland is the organisation responsible for promoting the island of Ireland overseas as a leading holiday destination.
- Tourism is the island of Ireland’s largest indigenous industry; responsible for in excess of 4% of GNP in the Republic of Ireland and employing around 325,000 people across the island.
- In 2018, we welcomed around 11.2 million overseas visitors to the island of Ireland, delivering revenue of approximately €6.1 billion.
- Tourism Ireland’s international website is www.ireland.com, 29 market sites available in 11 language versions around the world, which attracted 20.3 million visitors in 2018.