1+ million golfers worldwide to read all about our world-class golf
Golfers in Germany, Canada, Spain, Italy, the Netherlands, China and Australia – and potential golf holidaymakers for Northern Ireland – are set to read or hear all about our world-class golf, following a visit by leading golf journalists from those countries.
The journalists – who were here as guests of Tourism Ireland and Tourism NI – tested their skills on next year’s venue for The 148th Open, when they played Royal Portrush. They also played at Portstewart, Castlerock and Ardglass and paid a visit to Royal County Down and Galgorm Castle.
Promoting golf in Northern Ireland is a major focus for Tourism Ireland, in GB and in other important golf markets around the world. Tourism Ireland is taking every opportunity to highlight The Open, which will provide a superb platform to shine a spotlight on golf in Northern Ireland once again, showcasing what’s on offer here to golfers around the world.
Siobhan McManamy, Tourism Ireland’s Director of Markets, said: “We were delighted to invite these leading international golf journalists to Northern Ireland, to experience some of our top courses for themselves and to be updated on plans for The Open in 2019. Tourism Ireland has an extensive programme of promotions under way, to highlight our world-class golf and encourage more people to consider a golfing holiday in Northern Ireland. Golf is the world’s largest sports-related travel market and we are working hard to drive home the message that a golfing holiday in Northern Ireland is about much more than a round of 18 holes – the combination of our world-class courses and our unique brand of hospitality plays a key role in attracting golfers.”
Miguel Bargero (Spain), Pietro Busconi (Italy), caddy Johnny Medhurst, Li Chao (China), Curtis Gillespie (Canada), Sam Arthur (Australia), Juergen Linnenbuerger (Germany) and Hans Botman (the Netherlands), on the first tee at Portstewart Golf Club.
Notes To Editors
- Tourism Ireland is the organisation responsible for promoting Northern Ireland and the island of Ireland overseas as a leading holiday destination.
- Tourism is responsible for in excess of 5.2% of GDP in Northern Ireland and supports approximately 61,300 jobs.
- In 2017, we welcomed 2.175 million overseas visitors to Northern Ireland, delivering revenue of £566 million.
- Tourism Ireland’s international website is www.ireland.com, 29 market sites available in 11 language versions around the world, which attracted around 19.3 million visitors in 2017.