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May

10 May 2018

Canadian social influencers ‘capture’ the island of Ireland

Five top Canadian social influencers – with a combined following of almost 380,000 fans on Instagram, or potential Canadian holidaymakers – are exploring the island of Ireland this week, as guests of Tourism Ireland, Fáilte Ireland, Tourism NI and Air Transat.

Isabelle Cheng (@allons.y), Filipa Jackson (@filipajackson), Joëlle Anello (@lapetitenoob), Lauren McPhillips (@thisrenegadelove) and Krystle Ng-A-Mann (@dineandfash) have been capturing and sharing their travels here with their fans and followers.

Their action-packed itinerary included the Ulster Museum, the Carrick-a-Rede Rope Bridge, Giant’s Causeway and the Dark Hedges. The group also enjoyed a walking tour of Galway city, as well as visits to Dunguaire Castle, the Cliffs of Moher, the Burren Smokehouse, the Guinness Storehouse and the Little Museum of Dublin.

“Tourism Ireland is delighted to welcome this group of top Canadian social influencers,” said Dana Welch, Tourism Ireland’s Manager Canada. “They’ve got a strong following on Instagram, so their visit is a really good opportunity to showcase the many things to see and do on the island of Ireland to a wide audience of prospective Canadian holidaymakers. Their posts and photos will be seen and shared by their many online followers – inspiring them to come and sample the destination for themselves.

“Tourism Ireland undertakes a busy publicity programme around the world each year, to raise the profile of the island of Ireland. Visits by journalists and social influencers, such as this Canadian group, are a key element of that programme.”
  Birgitta Hedin-Curtin, Burren Smokehouse (left); and Debbie Cabana, Air Transat (right); with Canadian social influencers Krystle Ng-A-Mann, Joëlle Anello, Lauren McPhillips, Filipa Jackson and Isabelle Cheng, at the Burren Smokehouse in Lisdoonvarna, Co Clare.

Notes To Editors

  • Tourism Ireland is the organisation responsible for promoting the island of Ireland overseas as a leading holiday destination.
  • Tourism is the island of Ireland’s largest indigenous industry; responsible for in excess of 4% of GNP in the Republic of Ireland and employing approximately 281,000 people across the island.
  • In 2017, we welcomed approximately 10.65 million overseas visitors to the island of Ireland, delivering revenue of about €5.78 billion.
  • Tourism Ireland’s international website is www.ireland.com, 29 market sites available in 11 language versions around the world, which attracted around 19.3 million visitors in 2017.

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