Buildings light up in red to celebrate Chinese New Year
For the third year in a row, some of Dublin’s best-known buildings will be lighting up in red to mark the 2018 Chinese New Year and welcome the Year of the Dog, which begins tomorrow (Friday, 16 February). The illumination has been organised by the Dublin Chinese New Year Festival in conjunction with Dublin City Council.
Numerous civic buildings and other sites around Dublin will be illuminated in red, including: Brown Thomas, Carmichael House, City Hall, Civic Offices in Wood Quay, The Convention Centre Dublin (The CCD), Guinness Storehouse, The Mansion House, Meeting House Square, National Concert Hall, St Stephen’s Green Shopping Centre, Sin É and The Westin Hotel.
Other places around Ireland celebrating Chinese New Year by lighting in red include: Cork City Hall, The Capitol on Grand Parade and One Albert Quay in Cork, CityNorth Hotel near Gormanston, Kildare Village, Powerscourt Estate in Enniskerry and Newbridge Silverware.
Tourism Ireland in China will share images of the various sites illuminated in red – via its social media networks (over 152,000 followers on the microblogging platform Weibo
and on Tencent’s WeChat messaging app) – highlighting our rich heritage to potential Chinese visitors and as a symbol of friendship between Ireland and China.
Niall Gibbons, CEO of Tourism Ireland, said: “Tourism Ireland is delighted that Chinese New Year is being celebrated in Dublin once again this year, with many of our historic civic buildings lighting up in red. The illumination indicates a gesture of genuine friendship and a desire to further enhance the positive relations between China and Ireland.
“China is an important emerging travel market and one that Tourism Ireland is committed to growing over the coming years. In 2017, we welcomed an estimated 70,000 Chinese visitors to the island of Ireland.”
Tourism Ireland has a strong network in China, with offices in Shanghai, Beijing, Guangzhou and Chengdu. The organisation’s activity in China involves establishing and building relationships with influential intermediaries, including the travel trade, airlines and media – highlighting our natural attractions, cities, castles and proximity to Britain. The Chinese version of Tourism Ireland’s international website is http://www.ireland.com/zh-cn
; and social media is also increasingly important in helping to raise awareness of Northern Ireland and the island of Ireland in this mobile-dominant country.
Niall Gibbons, CEO of Tourism Ireland; Mícheál Mac Donncha, Lord Mayor of Dublin; and HE Dr Yue Xiaoyong, Chinese Ambassador to Ireland, at the illumination of Dublin’s City Hall in red.
Notes To Editors
- Tourism Ireland is the organisation responsible for promoting the island of Ireland overseas as a leading holiday destination.
- Tourism is the island of Ireland’s largest indigenous industry; responsible for in excess of 4% of GNP in the Republic of Ireland and employing approximately 281,000 people across the island.
- In 2017, we welcomed approximately 10.65 million overseas visitors to the island of Ireland, delivering revenue of about €5.78 billion.
- Tourism Ireland’s international website is www.ireland.com, 29 market sites available in 11 language versions around the world, which attracted around 19.3 million visitors in 2017.