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20 Mar 2017

Promoting holidays on the island of Ireland in Scotland

Tourism Ireland attended the annual St Patrick’s family event in Glasgow’s Merchant Square, promoting holidays on the island of Ireland to an estimated 7,000 visitors to the event.

Amy Riddell, Tourism Ireland Scotland, said: “St Patrick’s Day traditionally marks the real start of the tourism season for us, when we take every opportunity to capitalise on the heightened profile of the island of Ireland. Our presence at the St Patrick’s family event in Glasgow provided us with a good opportunity to raise awareness of the many things to see and do in Ireland for Scottish holidaymakers – including iconic experiences like the Causeway Coastal Route, the Wild Atlantic Way, Titanic Belfast, the walled city of Derry and Ireland’s Ancient East. Tourism Ireland’s message here in Scotland is that the island of Ireland is a superb choice for a holiday or long weekend break in 2017.” 

Over the weekend, Tourism Ireland has been promoting the island of Ireland at various St Patrick’s Day events in Glasgow, Edinburgh and Coatbridge. And, for the first time ever, The Kelpies (horse head sculptures at The Helix) participated in Tourism Ireland’s Global Greening initiative. 
  Mark Hannify, Ireland Consul General to Scotland; Amy Riddell and Linda Duncan, both Tourism Ireland; Minister Finian McGrath; Sadie Docherty, Lord Provost of Glasgow; and Caroline Mulligan, Tourism Ireland, at the St Patrick’s family event in Glasgow’s Merchant Square.

Notes To Editors

  • Tourism Ireland is the organisation responsible for promoting the island of Ireland overseas as a leading holiday destination.
  • Tourism is the island of Ireland’s largest indigenous industry; responsible for in excess of 4% of GNP in the Republic of Ireland and employing approximately 220,000 people.
  • In 2016, we welcomed approximately 19.37 million overseas visitors to the island of Ireland, delivering revenue of about €5.4 billion.
  • Tourism Ireland’s international website is www.ireland.com, 29 market sites available in 11 language versions around the world, which attracted 18 million visitors in 2016.