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06 Mar 2017

Finnish travel professionals check out Ireland

Seven leading tour operators and travel agents from Finland have been taking part in a fact-finding visit around Ireland over the weekend – as guests of Tourism Ireland and Fáilte Ireland. The group flew to Dublin from Helsinki with Norwegian Airlines. 

The aim of the visit was to showcase Ireland’s Ancient East and the Wild Atlantic Way and to encourage the Finnish travel professionals to extend the Ireland content of their programmes or to include Ireland for the first time in their programmes. The visit was also a great opportunity to highlight ease of access from Finland to Ireland.

The group’s busy itinerary included the Irish National Stud and Japanese Gardens in Kildare; Muckross House and Gardens in Kerry; King John’s Castle in Limerick; as well as a guided tour of Cork city.

Aileen Hickey, Tourism Ireland’s Manager for the Nordic Region, said: “Tourism Ireland was delighted to invite this group of Finnish tour operators and travel agents to visit Ireland. Fact-finding visits like this are an important part of our annual programme of promotions in the Nordic Region, to increase awareness of Ireland among influential travel professionals and help secure a greater share of their business.”
  Virpi Kärkkäinen, OK Matkat; Akseli Miettinen, Tjäreborg; Outi Vahakuopus, Matkapojat; Karoliina Ala-Opas, Elämysmatkat; Karoliina Lassila, Kilroy; Mari Airaksinen, Matka-Vekka; Irma Kuusirati, Lomalinja; Camilla Karlsson, Norwegian Airlines; Maarit Kärkkäinen, Tourism Ireland; and tour guide Siobhan McDonald, visit the Irish National Stud in Kildare.

Notes To Editors

  • Tourism Ireland is the organisation responsible for promoting the island of Ireland overseas as a leading holiday destination.
  • Tourism is the island of Ireland’s largest indigenous industry; responsible for in excess of 4% of GNP in the Republic of Ireland and employing approximately 220,000 people.
  • In 2016, we welcomed approximately 10.5 million overseas visitors to the island of Ireland, delivering revenue of about €5.4 billion.
  • Tourism Ireland’s international website is, 29 market sites available in 11 language versions around the world, which attracted 19.37 million visitors in 2016.