Highlighting the Women’s Rugby World Cup in Italy
Tourism Ireland in Italy, in conjunction with the Irish Embassy in Rome, hosted a special send-off event for the Italian women’s rugby team yesterday (Wednesday, 12 July). The event, hosted by HE Bobby McDonagh, Irish Ambassador to Italy, was organised to wish the team well and to raise the profile of the tournament, which takes place here next month. Officials from the Federazione Italiana Rugby (Italian Rugby Federation), as well as the Deputy Head of Mission from the British Embassy, were also in attendance.
The tournament pool stages kick off on 9 August in Dublin (in UCD) and the finals will be played in Belfast (Queen’s and Kingspan Stadium) on 22-26 August. Tourism Ireland is rolling out its Women’s Rugby World Cup campaign right now, to leverage the tourism benefits of the tournament. The organisation is urging rugby fans and potential visitors everywhere to come for the games and then stay for the craic – reminding them that, in Ireland, we love our rugby and we’re prepared to be the perfect host for this year’s tournament in Dublin and Belfast.
Niamh Kinsella, Tourism Ireland’s Manager Italy, said: “We’re delighted that the Women’s Rugby World Cup is taking place here next month. Our send-off event for the Italian team will help raise the profile of the tournament and the fact that it’s taking place in Dublin and Belfast next month. Tourism Ireland is encouraging rugby fans and potential visitors in Italy and other rugby-loving countries to come and join in the electric atmosphere of Dublin and Belfast’s great sporting arenas and explore these beautiful cities as they enjoy the games. Our message is that the island of Ireland is a fantastic place to visit – where they’re guaranteed a wonderful experience and the warmest of welcomes.”
Notes To Editors
- Tourism Ireland is the organisation responsible for promoting the island of Ireland overseas as a leading holiday destination.
- Tourism is the island of Ireland’s largest indigenous industry; responsible for in excess of 4% of GNP in the Republic of Ireland and employing approximately 281,000 people across the island.
- In 2016, we welcomed approximately 10.3 million overseas visitors to the island of Ireland, delivering revenue of about €5.3 billion.
- Tourism Ireland’s international website is www.ireland.com, 29 market sites available in 11 language versions around the world, which attracted 19.37 million visitors in 2016.