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10 Jan 2017

New Tourism Ireland film shows what makes Ireland unique!

Sheep rush hour, cable car commutes and private public beaches – some things visitors will only find on the island of Ireland!

Tourism Ireland has unveiled a new film called “Only on the island of Ireland will you find …”, featuring eight things that make the island of Ireland unique, including deserted beaches and a matchmaker’s dream.
The short film showcases eight unique experiences and things that visitors will only find when they travel here. The island of Ireland is known for its rugged beauty, traditional music and its friendly pubs. Tourism Ireland’s latest film shows prospective visitors that and more – the things you will only find in Ireland, such as sheep rush hour, cable car commutes and Claddagh rings. 

The film is being promoted through Tourism Ireland’s social platforms, including Facebook (3.7 million fans worldwide), Twitter (372,000 followers) and YouTube

Notes To Editors

  • Tourism Ireland is the organisation responsible for promoting the island of Ireland overseas as a leading holiday destination.
  • Tourism is the island of Ireland’s largest indigenous industry; responsible for in excess of 4% of GNP in the Republic of Ireland and employing approximately 220,000 people.
  • In 2016, we welcomed approximately 10.5 million overseas visitors to the island of Ireland, delivering revenue of about €5.4 billion.
  • Tourism Ireland’s international website is, 29 market sites available in 11 language versions around the world, which attracted 18 million visitors in 2016.