Eleven (11) French group travel organisers have been visiting Northern Ireland this week, as guests of Tourism Ireland and Tourism NI.
The group included representatives of Vacances Transat (one of the largest tour operators in France) and their clients, who are responsible for making the travel arrangements for a variety of French leisure groups. They were in Northern Ireland to experience at first-hand some of the many things to see and do here. Their itinerary included a visit to Titanic Belfast, as well as a drive along the Causeway Coastal Route, with stops en route at places like The Gobbins, Ballygally, Dunluce Castle and the Giant’s Causeway. The group also enjoyed a walking tour of Derry’s historic walls and a Game of Thrones experience at Castle Ward in Co Down.
Monica MacLaverty, Tourism Ireland’s Manager Southern Europe, said: “Tourism Ireland was delighted to invite these influential group travel organisers to visit Northern Ireland. We believe it is extremely important for decision-makers such as these to experience for themselves the high standard of our tourism offering and the many things to see and do in here, so they are better equipped to advise their clients on future travel plans.
“France is one of the top markets for tourism to Northern Ireland, delivering 57,000 visitors in 2015 (+18%). We have a busy promotional programme under way right now – aimed at boosting late-season travel to Northern Ireland from France and to position us well for 2017.”
French group travel organisers visit Dunluce Castle.
Notes To Editors
- Tourism Ireland is the organisation responsible for promoting Northern Ireland and the island of Ireland overseas as a leading holiday destination.
- Tourism is responsible for in excess of 5.2% of GDP in Northern Ireland and supports approximately 43,000 jobs.
- In 2015, we welcomed almost 2 million overseas visitors to Northern Ireland, delivering revenue of about £484 million.
- Tourism Ireland’s international website is www.ireland.com, 29 market sites available in 11 language versions around the world, which attracted more than 16.6 million visitors in 2015.