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25 May 2016

Royal visit to provide tourism boost for Donegal and the North West

Tourism Ireland welcomes visit by The Prince of Wales and The Duchess of Cornwall

Tourism Ireland welcomes today’s visit by The Prince of Wales and The Duchess of Cornwall, which is good news for tourism and another unique opportunity to convince potential holidaymakers in our largest tourism market to visit Donegal and the island of Ireland during 2016.

During their time here, the royal couple will enjoy our wonderful scenery, culture and hospitality.

Niall Gibbons, CEO of Tourism Ireland, said: “With Ireland in the news spotlight again this week during the visit by The Prince of Wales and The Duchess of Cornwall, Tourism Ireland will take every opportunity to maximise the tourism benefits of the royal visit. Journalists from Great Britain are in Ireland to cover the visit, beaming images of Donegal, including tourist attractions like Donegal Castle, directly into the homes of potential British visitors. Tourism Ireland will work to exploit this unique opportunity to highlight Ireland as a wonderful holiday destination.

“Great Britain is the largest market for tourism to the island of Ireland and 2016 has got off to a positive start, with the most recent CSO figures for Q1 showing growth of +17% in visitors from Britain. We are undertaking an extensive programme of promotions throughout 2016, to keep the momentum going and build on that growth.”

  HRH The Prince of Wales and The Duchess of Cornwall visit Donegal Castle.

Notes To Editors

  • Tourism Ireland is the organisation responsible for promoting the island of Ireland overseas as a leading holiday destination.
  • Tourism is the island of Ireland’s largest indigenous industry; responsible for in excess of 4% of GNP in the Republic of Ireland and employing approximately 200,000 people.
  • In 2015, we welcomed more than 9.3 million overseas visitors to Ireland, delivering revenue of about €4.7 billion.
  • Tourism Ireland’s international website is, 29 market sites available in ten language versions around the world, which attracted more than 16.6 million visitors in 2015.


Previous Press Release

24 May 2016

Italians say ‘ciao’!