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05 Jul 2016

Tourism Ireland puts Game of Thrones® fans to the test!

Do you know your King’s Landing from your Kingsroad? Tourism Ireland’s new online GoT quiz will test fans knowledge!

Northern Ireland’s mountains, castles and shorelines serve as the perfect backdrop to portray The Seven Kingdoms of Westeros – and now Tourism Ireland is putting Game of Thrones® fans to the test with its new online quiz.

The quiz – “6 filming locations only true Game of Thrones® fans will recognise” – has been specially created by Tourism Ireland to highlight Northern Ireland and its strong connection with the hugely popular HBO drama. It asks fans which of the images featured are real filming locations and which are simply stunning Northern Ireland landscapes!

To view the quiz, click here.

Tourism Ireland’s hugely successful 2016 Game of Thrones® campaign, created in partnership with HBO, has just finished. It’s been promoting Northern Ireland to millions of the show’s fans worldwide since season six began back in April.

Brian Twomey, Tourism Ireland’s Head of Marketing Communications, said: “TV and film are recognised as strong influencers on travellers everywhere and the huge popularity of Game of Thrones® is a superb opportunity for us to promote Northern Ireland to a huge audience of potential visitors. Our quiz – showcasing numerous filming locations, as well as other beautiful places around Northern Ireland – is a fun way to engage with fans everywhere. It’s been designed to encourage them to come and discover the real world Westeros, to see the spectacular mountains, lakes and coastline of Northern Ireland and to follow in the footsteps of their favourite villains and heroes!”
 

Notes To Editors

  • Tourism Ireland is the organisation responsible for promoting Northern Ireland and the island of Ireland overseas as a leading holiday destination.
  • Tourism is responsible for in excess of 5.2% of GDP in Northern Ireland and supports approximately 43,000 jobs.
  • In 2015, we welcomed about 1.9 million overseas visitors to Northern Ireland, delivering revenue of about £454 million.
  • Tourism Ireland’s international website is www.Ireland.com, available in ten different language versions for over 30 individual markets around the world. In 2015, Ireland.com attracted about 16.6 million visitors.