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25 Apr 2016

360+ million in the US and Canada to see images of Ireland this autumn

A film crew from PBS in the United States has been capturing footage around the island of Ireland this week, for an episode of Joseph Rosendo’s Travelscope. They were here as guests of Tourism Ireland and Fáilte Ireland.

Joseph Rosendo’s Travelscope is an Emmy Award-winning travel series, which has been airing on PBS (Public Broadcasting Service – the public TV network) in the US and Canada for some nine years. Joseph and his three-man crew filmed in Dublin, Ireland’s Ancient East and along the Wild Atlantic Way, for an episode due to air this autumn.

Alison Metcalfe, Tourism Ireland’s Head of North America, said: “We were delighted to invite the team behind Joe Rosendo’s Travelscope to come and film here this week. It’s an excellent opportunity to showcase the island of Ireland to a huge audience of more than 360 million viewers across the US and in Canada.

“TV and film are recognised as strong influencers on travellers everywhere, with up to 35% of people being impacted in their choice of destination by what they see on screen. Tourism Ireland regularly works with overseas TV and production companies to facilitate the making of travel and lifestyle programmes – to maximise the promotional opportunities of popular films and TV shows filmed on location here.”

  Prannie Rhatigan (left) foraging for seaweed with Joseph Rosendo, Travelscope presenter (second left), during filming in Sligo; also pictured are Owen Stanley, cameraman (second right) and Alan Chamberlain, Travelscope crew.

Notes To Editors

  • Tourism Ireland is the organisation responsible for promoting the island of Ireland overseas as a leading holiday destination.
  • Tourism is the island of Ireland’s largest indigenous industry; responsible for in excess of 4% of GNP in the Republic of Ireland and employing approximately 200,000 people.
  • In 2015, we welcomed more than 9.3 million overseas visitors to Ireland, delivering revenue of about €4.7 billion.
  • Tourism Ireland’s international website is www.ireland.com, 29 market sites available in ten language versions around the world, which attracted more than 16.6 million visitors in 2015.