Planning your holiday? Visit our consumer website

10 Sep 2015

Targeting Dutch tourists for Northern Ireland

The Gobbins Coastal Path launched to Dutch travel professionals at Tourism Ireland’s B2B workshop in Amsterdam

The Gobbins Coastal Path was unveiled to top Dutch tour operators, travel agents and online travel agents, at Tourism Ireland’s annual trade workshop, which took place in Amsterdam yesterday (8 September). Tourism companies from Northern Ireland and the island of Ireland, including Visit Belfast and Visit Derry, as well as representatives of KLM, took part in the workshop – meeting and doing business for 2016 with 30 Dutch travel professionals. 

Karen van der Horst, Tourism Ireland’s manager in the Netherlands, said: “We are delighted that so many key Dutch travel agents and tour operators have taken the time to meet with our partners from Northern Ireland, to learn about our superb tourism offering and in particular our latest tourism experience, The Gobbins Coastal Path.

“Latest NISRA figures indicate that we welcomed an additional +8% visitors from Mainland Europe to Northern Ireland in the first quarter of 2015. Tourism Ireland is determined to ensure that growth continues and we are rolling out a busy programme of promotions in the Netherlands this autumn. As well as highlighting the recently opened Gobbins Coastal Path, we are also promoting Northern Ireland’s Game of Thrones connections, the Causeway Coastal Route and the refurbished Mount Stewart, as well as iconic attractions such as Titanic Belfast. We will also continue to work closely with easyJet and KLM, to maximise the promotion of flights from Amsterdam to Belfast.” Karen Henderson, Visit Derry (left), meeting Aad van Duivenbode, House of Ireland, during Tourism Ireland’s annual trade workshop in Amsterdam.

Notes To Editors

  • Tourism Ireland is the organisation responsible for promoting Northern Ireland and the island of Ireland overseas as a leading holiday destination.
  • Tourism is responsible for in excess of 5.2% of GDP in Northern Ireland and supports approximately 43,000 jobs.
  • In 2014, we welcomed almost 1.8 million overseas visitors to Northern Ireland, delivering revenue of about £446 million.
  • Tourism Ireland’s international website is ireland.com, available in ten different language versions for 30+ markets around the world this year.

Previous Press Release

09 Sep 2015

Ciao Dublin!