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28 Sep 2015

'Lights, camera, action’ – 1.8 million Dutch see Northern Ireland on top TV soap in the Netherlands

Scenic landscapes provide backdrop for popular Dutch soap opera

Images of Northern Ireland will be seen by 1.8 million TV viewers in the Netherlands, when the country’s most popular TV soap opera, Good Times Bad Times (also known as GTST), airs later this week. Organised by Tourism Ireland in Amsterdam, the cast and crew from the popular show spent a week here in May, filming material which will be shown over five episodes.

Filming took place in some of our most iconic tourism attractions, including the Giant’s Causeway, Carrick-a-rede rope bridge, Dunluce Castle and the Dark Hedges, as well as at Montalto Estate, Belfast City Airport and in and around Belfast city.
GTST, or Goede tiijden, slechte tijden, is the longest-running and most popular soap opera in the Netherlands and is shown on TV station RTL4 every weekday evening. Each episode is viewed by approximately 1.8 million people. Northern Ireland will appear for the first time in a special double-episode on Thursday, 1 October, to mark the show’s 25th anniversary.

Karen van der Horst, Tourism Ireland’s manager in the Netherlands, said: “We are delighted that this soap opera agreed to film in Northern Ireland, showcasing some of the beautiful scenery and iconic locations Dutch holidaymakers can enjoy here. Popular TV programmes such as this are an excellent way for Tourism Ireland to get positive exposure for Northern Ireland in the Netherlands. The footage filmed here will be seen by more than 2 million potential Dutch holidaymakers – encouraging them to come and discover the destination for themselves. With both KLM and easyJet offering direct flights from Amsterdam to Belfast, there has never been a better time for Dutch holidaymakers to come visit Northern Ireland.”


Actor Jakob Nieuwenhuijsen, who plays the character of Zeger Philip van Zuylen-de Larrey in Dutch TV soap opera GTST (Goede tiijden, slechte tijden), on location at the Giant’s Causeway, during filming in May.


Notes To Editors

  • Tourism Ireland is the organisation responsible for promoting Northern Ireland and the island of Ireland overseas as a leading holiday destination.
  • Tourism is responsible for in excess of 5.2% of GDP in Northern Ireland and supports approximately 43,000 jobs.
  • In 2014, we welcomed an estimated 1.8 million overseas visitors to Northern Ireland, delivering revenue of about £508 million.
  • Tourism Ireland’s international website is, available in ten different language versions for over 30 individual markets around the world. In 2014, attracted about 14.25 million visitors.