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11 Sep 2015

Golfers ‘swing by’ for tourism drive

Promoting our world-class golf in Britain

Tourism Ireland sponsored a golf day at Burhill Golf Club in Surrey, England, this week, highlighting our world-class golf to the influential corporate contacts and golf travel professionals in attendance.

Golf is a major focus for Tourism Ireland in Great Britain, and in other key markets around the world, and the organisation continues to work hard to grow the number of golf tourists to the island of Ireland. David Boyce, Tourism Ireland’s deputy head of Britain, said: “Sponsoring the golf day at Burhill Golf Club was another excellent opportunity to showcase the world-class golf on offer right around the island of Ireland, reminding the influential corporate contacts and golf travel professionals attending that we have some of the very best golf in the world.”

Tourism Ireland’s programme of golf promotions in Britain this autumn includes co-operative campaigns with specialist tour operators like Your Golf Travel and Golfbreaks. Online ads will also run on a number of key British golf websites between now and the end of the year.


Joe Cruise, Tourism Ireland (centre), with Neil Williams, Rob Currie, Krisker Sundquist and Carlo Lourenco, all Nedbank Wealth Management, at the golf day sponsored by Tourism Ireland in Burhill Golf Club, Surrey.

 

Notes To Editors

  • Tourism Ireland is the organisation responsible for promoting the island of Ireland overseas as a leading holiday destination.
  • Tourism is the island of Ireland’s largest indigenous industry; responsible for in excess of 4% of GNP in the Republic of Ireland and employing approximately 200,000 people.
  • In 2014, we welcomed 8.4 million overseas visitors to the island of Ireland, delivering revenue of €4.1 billion.
  • Tourism Ireland’s international website is www.Ireland.com, available in ten different language versions for over 30 individual markets around the world. In 2014, Ireland.com attracted about 14.25 million visitors.