Ten Spanish travel agents are visiting Northern Ireland and the island of Ireland this week, as guests of Tourism Ireland and Aer Lingus.
The travel agents all work for Travelplan, a leading tour operator in Spain which programmes the island of Ireland for coach tours and individual travel. The aim of this week’s fact-finding visit is to familiarise the travel agents with Northern Ireland and our superb tourism offering, so that when they return home they will be even better informed to advise their clients when planning and booking their holidays.
The group’s itinerary – designed by Tourism NI – includes visits to the Gobbins Cliff Walk, Carrick-a-Rede Rope Bridge, Old Bushmills Distillery, the Giant’s Causeway and Dunluce Castle, as well Titanic Belfast and the SS Nomadic.
In 2014, we welcomed 32,000 Spanish visitors to Northern Ireland, up +23% on the previous year. Barbara Wood, Tourism Ireland’s manager in Spain, said: “Spain is an important market for tourism to Northern Ireland and the island of Ireland and 2015 looks set to be another good year for Spanish visitors. We have a really extensive autumn campaign in full swing right now – aimed at boosting late-season travel to Northern Ireland from Spain. Working with travel agents and tour operators, and inviting them to come and experience what’s on offer here, is a key element of that programme. Our aim is that when they return home, the travel agents will be even more enthusiastic about the destination, helping to secure a greater share of their business for Northern Ireland.”
Spanish travel agents with Susie FitzGibbon, Tourism Ireland (right), about to board the SS Nomadic in Belfast.
Notes To Editors
- Tourism Ireland is the organisation responsible for promoting Northern Ireland and the island of Ireland overseas as a leading holiday destination.
- Tourism is responsible for in excess of 5.2% of GDP in Northern Ireland and supports approximately 43,000 jobs.
- In 2014, we welcomed almost 1.8 million overseas visitors to Northern Ireland, delivering revenue of about £446 million.
- Tourism Ireland’s international website is www.Ireland.com, available in ten different language versions for over 30 individual markets around the world. In 2014, Ireland.com attracted about 14.25 million visitors.