On track for record year for Irish tourism as Tourism Ireland prepares for 2016
Welcoming today’s figures from the CSO for overseas visitors to Ireland for January to October 2015, Niall Gibbons, CEO of Tourism Ireland, said: “Today’s figures indicate that 2015 is set to be a record year for Irish tourism, with more than 7.4 million people arriving during the January to October period – an increase of almost +13%, or an additional 842,300 overseas visitors, when compared to 2014.
“I am delighted to report that growth has been recorded from all of our markets around the world, with record numbers arriving here from North America (+13% on the first ten months of 2014). Ireland now welcomes 10% of all American visitors to Europe – particularly noteworthy given the intense competition from other destinations. Mainland Europe has also turned in another superb performance (+14%), with important markets like Germany, France, Italy, Spain, the Nordic region and Benelux all recording really good growth. I also welcome the continued strong performance from Britain (+11%), our largest market for overseas tourism, and from our long-haul markets like Australia, China and India (+13.5%).”
Niall Gibbons continued: “We are determined to ensure that tourism growth continues. Tourism Ireland has a number of late-season campaigns under way right now, to kickstart our promotional effort for 2016. The recent inclusion of Dublin at number three in the prestigious ‘Lonely Planet Best in Travel 2016’ gives Tourism Ireland another wonderful hook in our promotions of Ireland around the world as a ‘must visit’ destination. Next week, we will outline our plans for 2016, when we will be pulling out all the stops to keep this momentum going and ensure that the island of Ireland continues to increase its share of the global travel business.”
Notes To Editors
- Tourism Ireland is the organisation responsible for promoting the island of Ireland overseas as a leading holiday destination.
- Tourism is the island of Ireland’s largest indigenous industry; responsible for in excess of 4% of GNP in the Republic of Ireland and employing approximately 200,000 people.
- In 2014, we welcomed 8.4 million overseas visitors to the island of Ireland, delivering revenue of about €4.1 billion.
- Tourism Ireland’s international website is www.Ireland.com, 29 market sites available in ten language versions around the world, which will attract more than 16 million visitors in 2015.