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24 Jun 2015

Tourism Ireland launches online films to promote Galway and Kilkenny arts festivals

New films highlight Galway and Kilkenny to potential visitors worldwide

Tourism Ireland has launched two new online films, specially created to highlight two of our most exciting summer events – the Galway International Arts Festival and Kilkenny Arts Festival – and to entice prospective holidaymakers from around the world to come and experience the great programmes on offer and enjoy these historic cities and their hinterlands.

The online videos were produced by Tourism Ireland and feature wonderful images of Galway and Kilkenny – including St Canice’s Cathedral, Kilkenny Castle, the Black Abbey, St John’s Priory, Rothe House and The Hole in the Wall – giving people everywhere a flavour of what to expect when they visit.

To view the Galway film, click here.

To view the Kilkenny film, click here.

Niall Gibbons, CEO of Tourism Ireland, said: “We are delighted to unveil our latest online films, showcasing Kilkenny and Galway, which are designed to whet the appetites of people overseas and encourage them to come and experience the many great festivals that take place here. The Galway International Arts Festival and Kilkenny Arts Festival are wonderful examples of what’s on offer throughout the year. I am confident these new videos will help to inspire people to come and experience Kilkenny, Galway and other festivals for themselves.”

The films, and accompanying feature articles, will be promoted on Tourism Ireland’s website,, which attracted more than 14.25 million visitors in 2014. They will also be shared with Tourism Ireland’s almost 3 million Facebook fans worldwide, with its 270,000+ Twitter followers and on its YouTube channel.


Notes To Editors

  • Tourism Ireland is the organisation responsible for promoting the island of Ireland overseas as a leading holiday destination.
  • Tourism is the island of Ireland’s largest indigenous industry; responsible for in excess of 4% of GNP in the Republic of Ireland and employing approximately 200,000 people.
  • In 2014, we welcomed an estimated 8.4 million overseas visitors to the island of Ireland, delivering revenue of about €4.1 billion. Overseas tourism business accounts for 59% of all tourism revenue.
  • Tourism Ireland’s international website is, available in ten different language versions for over 30 individual markets around the world. In 2014, attracted about 14.25 million visitors.