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25 Jun 2015

Read all about it in Germany!

German travel writers check out Northern Ireland

Leading German travel writers have been visiting Northern Ireland this week, as guests of Tourism Ireland and KLM. Representing various online publications with combined views reaching into the millions, the journalists spent several days here experiencing our magnificent landscape, as well as some of our major visitor attractions and activities.

Travelling along the Ards Peninsula, the journalists stopped off at Mount Stewart House and Gardens. They then took the ferry from Portaferry to Strangford, where they enjoyed lunch in The Cuan. The following day, the group had the opportunity to check out the new Gobbins Cliff Path at Islandmagee. The journalists also spent time at Titanic Belfast and on the SS Nomadic. Their itinerary was designed by Tourism NI.

ZoĆ« Redmond, Tourism Ireland’s manager for Central Europe, said: “Tourism Ireland was delighted to bring this group of journalists to Northern Ireland. Fact-finding visits like this are an important element of our promotional programme, as they are a really effective way to showcase the superb tourism experience on offer in Northern Ireland to millions of potential German holidaymakers.

“The new KLM service to Belfast City Airport offers excellent connections via Amsterdam from around the world, including from other European countries such as Germany. Tourism Ireland is committed to working with KLM, Belfast City Airport and other tourism partners, through co-operative marketing, to drive demand for this new flight.”

  Neil Porteous, garden manager (left), proudly shows off the magnificent gardens at Mount Stewart to Ruth Repp, Tourism Ireland (right), and German travel writers.

Notes To Editors

  • Tourism Ireland is the organisation responsible for promoting Northern Ireland and the island of Ireland overseas as a leading holiday destination.
  • Tourism is responsible for in excess of 5.2% of GDP in Northern Ireland and supports approximately 43,000 jobs.
  • In 2014, we welcomed almost 1.8 million overseas visitors to Northern Ireland, delivering revenue of about £446 million.
  • Tourism Ireland’s international website is www.Ireland.com, available in ten different language versions for over 30 individual markets around the world. In 2014, Ireland.com attracted about 14.25 million visitors.