Figures issued by the CSO today show that overseas visitor numbers to Ireland increased by +7.5% for the February-April period. Welcoming the figures, Niall Gibbons, CEO of Tourism Ireland, said: “I am pleased to see continued growth in overseas visitor numbers to Ireland for the three-month period February to April 2014, with an overall increase of +7.5%. I particularly welcome the strong increase in British visitor numbers of +15%. It is also very encouraging to see growth from other important tourism markets – including Germany (+17%), Spain (+11%), the Nordic region (+4%) and our long-haul markets (+7%). This reflects the sentiment expressed by our tourism industry partners, including tour operators and carriers, as well as tourism businesses here at home.
Niall Gibbons continued: “We are undertaking an extensive programme of promotions around the world throughout 2014, to build on the success of 2013. This year, we are placing a major focus on promoting the Wild Atlantic Way, as well as on major events like Limerick City of Culture and the Croke Park Classic, when the University of Central Florida takes on Penn State in their college football season opener.”
Notes To Editors
- Tourism Ireland is the organisation responsible for promoting the island of Ireland overseas as a leading holiday destination.
- Tourism is the island of Ireland’s largest indigenous industry; responsible for in excess of 4% of GNP in the Republic of Ireland and employing approximately 200,000 people.
- In 2013, we welcomed an estimated 8 million overseas visitors to the island of Ireland, delivering revenue of approximately €3.64 billion. Overseas tourism business accounts for 59% of all tourism revenue.
- Tourism Ireland’s international website is www.ireland.com, currently rolling out in 11 different language versions for over 30 individual markets around the world.