New easyJet flight is good news for Northern Ireland tourism
Tourism Ireland warmly welcomes today’s announcement by easyJet of a new, year-round flight from Iceland (Keflavik International Airport) to Belfast, starting in December 2014. This new service will certainly help boost leisure travel from Iceland to Belfast and Northern Ireland.
Working with relevant partners to attract new and additional direct air access services, and continuing to highlight ease of access to Northern Ireland from key markets on existing routes, are major priorities for Tourism Ireland. Niall Gibbons, CEO of Tourism Ireland, said: “Today’s announcement is good news for tourism. We already work closely with easyJet and we look forward to co-operating with them to maximise the promotion of this new service from Keflavik International Airport. As an island, the importance of convenient, direct, non-stop flights cannot be overstated – they are absolutely critical to achieving growth in inbound tourism. Tourism Ireland is committed to working with easyJet, Belfast International Airport and other tourism interests, through co-operative marketing, to drive demand for this new service – as we work with other carriers and partners to promote and help maintain vital routes and services to Northern Ireland.”
Notes To Editors
- Tourism Ireland is the organisation responsible for promoting Northern Ireland and the island of Ireland overseas as a leading holiday destination.
- Tourism is responsible for in excess of 4.9% of GDP in Northern Ireland and supports approximately 40,000 jobs.
- In 2013, an estimated 1.7 million overseas visitors visited Northern Ireland, delivering revenue of approximately £474 million.
- Tourism Ireland’s international website is ireland.com, which is available in ten different language versions for 30+ markets around the world this year.