Congratulating Rory McIlroy on his well-deserved win this afternoon at The Open in Royal Liverpool, Niall Gibbons, CEO of Tourism Ireland, said: “This was a superb victory for Rory at Royal Liverpool and we are delighted for him. He is such a terrific ambassador for golf and for Northern Ireland and this victory has placed golf in Northern Ireland, once more, to the forefront of everyone’s mind. Tourism Ireland will be working hard to capitalise on this in GB, the United States and in our other golf markets around the world, inviting potential holidaymakers to come and visit the ‘Home of Champions’. This has been an extraordinary few months for Northern Ireland golf, with Rory’s win coming on top of the news that Royal Portrush has been invited to join the rota to host The Open, the most prestigious tournament in the global golf calendar."
Notes To Editors
- Tourism Ireland is the organisation responsible for promoting Northern Ireland and the island of Ireland overseas as a leading holiday destination.
- Tourism is responsible for in excess of 4.9% of GDP in Northern Ireland and supports approximately 40,000 jobs.
- In 2013, an estimated 1.789 million overseas visitors visited Northern Ireland, delivering revenue of approximately £438 million.
- Tourism Ireland’s international website is ireland.com, which is available in 10 different language versions for 30+ markets around the world this year.