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16 Jan 2014

Fishing’ for German tourists

Angling specialists and tourism operators from around the island of Ireland travelled to Germany last weekend, to join Tourism Ireland for Angeln, a specialist angling fair in Duisburg, in the Rhine-Ruhr region of western Germany.

The three-day fishing fair, which focuses mainly on game, sea and pike angling, attracts about 20,000 visitors each year – including influential travel agents and tour operators who specialise in overseas angling holidays, many thousands of fishing enthusiasts from the northern half of Germany, as well as Dutch anglers (given the proximity of Duisburg to the Netherlands), all looking for ideas and suggestions for their next fishing break or holiday destination.

Zoë Redmond, Tourism Ireland’s manager for Central Europe, said: “Germany is the largest outbound travel market in the world and the third-largest source of overseas visitors to the island of Ireland. 2013 was a record year for German visitors to Ireland and Tourism Ireland will be rolling out an extensive programme of promotional activity throughout 2014 – to keep the momentum going and build on that growth. Fishing is very popular here in Germany and is just one of the activities we are promoting, showcasing Longford and the island of Ireland as a fantastic fishing and holiday destination.”

Notes To Editors

  • Tourism Ireland is the organisation responsible for promoting the island of Ireland overseas as a leading holiday destination.
  • Tourism is the island of Ireland’s largest indigenous industry; responsible for in excess of 4% of GNP in the Republic of Ireland and employing approximately 200,000 people.
  • By the end of 2013, an estimated 8 million overseas visitors visited the island of Ireland, delivering revenue of approximately €3.64 billion. Overseas tourism business accounts for 59% of all tourism revenue.
  • Tourism Ireland’s international website is www.ireland.com, currently rolling out in 11 different language versions for over 30 individual markets around the world.