Influential Chinese business tourism representatives pay a visit
Representatives of nine leading business tourism companies based in Shanghai visited Ireland this week, as guests of Tourism Ireland, Fáilte Ireland and Etihad Airways.
The group was made up of decision-makers from Chinese companies involved in the MICE (meetings, incentive, conferences and events) industry, who organise international conferences, meetings and large-scale incentive events around the world. They were here to find out about the wonderful meetings facilities and accommodation on offer in Ireland, as well as the great experiences business delegates can enjoy here on the sidelines of their conference or meeting. It was also an excellent opportunity to highlight the ease of access and connectivity between China and Ireland, with Etihad Airways via Abu Dhabi to Dublin.
The group’s itinerary included time in Dublin, with site inspections of various conference facilities like The CCD, the RDS and the Aviva Stadium; Kildare and a visit to the Irish National Stud and Japanese Gardens; the Cliffs of Moher in Co Clare and a tour of Galway city; as well as Powerscourt House and Gardens in Co Wicklow.
Susan Li, Tourism Ireland China, said: “We are delighted that so many of these key business tourism decision-makers have taken the time to travel to Ireland, to experience at first-hand some of the world-class facilities on offer. The superb meetings, incentive and transport infrastructure, coupled with the distinctive cultural experience, means the island of Ireland is an attractive destination for the business tourism sector in China. We are working closely with partners like Etihad to highlight ease of access to Ireland and the great value fares now available.”
2012 was a record year for visitor numbers from Ireland’s long-haul markets. And indications for 2013 are also positive; with Etihad’s recent announcement of a +35% increase in capacity on its service from Abu Dhabi to Dublin, which is in addition to the Emirates service from Dubai, the island of Ireland is now more accessible than ever before for visitors from long-haul markets like China.