Tourism Ireland Corporate publications

We produce a number of publications explaning the importance of tourism to the island of Ireland economies, how it is performing and outlining the funding, objectives. strategies, and marketing activities of Tourism Ireland.
 
We are very happy for you to download copies of Tourism Ireland's corporate publications, which highlight the importance of the tourism industry to the island of Ireland, how it is performing, as well as offering imformation on our funding, strategies, objectives and marketing activities.

Corporate Plan

Tourism Ireland's Corporate Plan sets out our objectives and targets for a three year period.

These plans present a summary of our objectives, challenges, strategy and the associated targets and resources required. They have been developed to meet the requirements of the North South Ministerial Council, our two sponsoring departments, the Department of Enterprise, Trade and Investment in Northern Ireland, the Department of Arts, Sport and Tourism in the South and the Finance Departments of both jurisdictions regarding corporate planning and Tourism Ireland.

Marketing Plan

The Tourism Ireland Marketing Plan, vital document for tourist product providers seeking to collaborate with Tourism Ireland marketing initiatives

Annual Report

The Tourism Ireland Annual Report

Contact Magazine

Contact is a magazine published by Tourism Ireland three times a year, providing up-to-date market research, interviews and a round-up of recent events

E-Zines

E-zines are published and distributed electronically on a quarterly basis. Browse through previous e-zines for valuable information and data