Showcasing the island of Ireland in Dubai

19 May 2010

Pictured at Destination Britain & Ireland (DEBI), a B2B travel trade event which took place recently in Dubai, is Éilish Wall, the g Hotel in Galway (right).

The DEBI workshop was organised by VisitBritain in association with Tourism Ireland.  Participating tourism partners from around the island of Ireland met with over 100 influential tour operators and travel agents from 15 countries across the Asia-Pacific region – including Australia, New Zealand, China, India, Japan, South Africa and the United Arab Emirates – encouraging them to include the island of Ireland in future holiday programmes.  A fun evening of music and entertainment was provided by Riverdance.

Speaking at DEBI, Tourism Ireland Chief Executive Niall Gibbons said: “The Asia-Pacific region offers exciting possibilities for tourism to the island of Ireland in the medium-to long-term.  The United Nations World Tourism Organisation (UNWTO) has forecast that the Asia-Pacific region will be one of the fastest-growing regions for outbound travel in the next ten years.  Growth in travel from these long-haul markets will re-shape the global tourism landscape, with significant implications for tourism to the island of Ireland.

“Just this week Tourism Ireland officially opened its new regional hub office in the UAE which will oversee our operations in the Asia-Pacific region.  We are working hard to raise the profile of the island of Ireland as a premier holiday and Business Tourism destination in key markets in the region”.


Further information:
Liz Devine, Tourism Ireland            t:  01 476 3438

Note to Editors:
• Tourism Ireland is the organisation responsible for promoting the island of Ireland overseas as a leading holiday destination.
• Tourism is the island of Ireland’s largest indigenous industry; responsible for in excess of 4% of GNP in the Republic of Ireland and employing approximately 200,000 people.
• 7.6 million overseas visitors came to the island of Ireland in 2009, delivering revenue of €3.7 billion. 
• Tourism Ireland’s international website is; there are 41 different websites, providing information in 19 different languages covering every continent.  In 2009 attracted a record 13+ million unique visitors, a +34% increase in visits on 2008.


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