A group of top travel agents from the Netherlands visited the Irish National Stud in Co Kildare at the weekend, as part of a fact-finding trip. Their action-packed visit was organised by Tourism Ireland in Amsterdam, in conjunction with one of the leading tour operators in the Netherlands, De Jong Intra Vakanties.
The group, which included the managers of 13 Dutch travel agencies and a journalist from high profile Dutch travel magazine Reisburo Actueel, was here to experience at first-hand the superb holiday product on offer in this part of Ireland. In addition to visiting the National Stud, the group sampled the black stuff at the Guinness Storehouse in Dublin, enjoyed an afternoon of clay pigeon shooting at Rathsallagh House near Dunlavin and took part in an activity day of kayaking, canoeing and sailing in Blessington.
John Walsh, Tourism Ireland’s Manager in the Netherlands, said: “This group is made up of important decision-makers who can help influence potential holidaymakers when choosing their destination this year. They are here in Kildare to experience the superb holiday product on offer, which will help them to sell more effectively when they return home, thereby enticing more Dutch visitors to come and holiday here.
“The Netherlands is an important market for tourism to the island of Ireland, delivering approximately 150,000 visitors each year. Tourism Ireland has a strong promotional programme in place in the Netherlands in 2010, highlighting the island of Ireland as a fantastic holiday destination. We are placing significant emphasis on value for money, to drive home to Dutch consumers our message about the superb range of offers available around the island of Ireland. It is absolutely essential that we convey the message that there has never been a better time for Dutch people to visit the island of Ireland.”
Frieda O’Connell, Irish National Stud (left) with a group of top Dutch travel agents during their fact-finding visit to Ireland at the weekend.
Tineke Boele of Dutch tour operator De Jong Intra Vakanties (left) with a group of top Dutch travel agents during their fact-finding visit to Ireland at the weekend.
Sinéad Grace, Tourism Ireland t:01 476 3493/ 087 685 9027
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