Germany Overview

A record 470,000 German visitors came to the island of Ireland in 2008. Germany is the island’s largest tourism-generating market to the island of Ireland from Mainland Europe.
 

Market information

In this section, you can view our market profile, giving you general facts and figures about the German market. We also detail the kind of marketing activities we use to sell the island of Ireland as a holiday destination to Germany.

For more details about the German market, you can contact us through our who’s who and office location sections.

If you are interested in becoming a marketing partner of Tourism Ireland, you will find more details in our industry opportunities section.

Examples of recent tactical activity to capture business from late bookers in Spring/Summer 2009
in the German Market: