Spring Campaign 2011

The Spring 2011 campaign is the most intensive and targeted campaign ever mounted by Tourism Ireland.  It concentrates on the top four markets which account for three-quarters of overseas business – Britain, US, France and Germany.  

Value for money and strong brand messages dominate our advertising and marketing.  Our promotions are aimed at people living around US gateway cities and hubs in Britain and Europe with direct access to Irish air and sea ports.