Creating Business Links with France

27 Jul 2012

Several tourism organisations joined Tourism Ireland in France for the annual conference of the national association of event agencies (L’ANAé or L’association des agences de communication événementelle), which took place recently in Marseille.

The conference provided a valuable opportunity for Tourism Ireland and the participating Irish partners to meet and network with the influential members of L’ANAé, who include senior managers of business tourism agencies from around France. Billy Condon, Tourism Ireland’s manager for Southern Europe, said: “The annual conference of L’ANAé was a very good opportunity for us to highlight what is unique about the island of Ireland as a conference and business tourism destination. Tourism Ireland’s promotional programme to grow business tourism from France this year includes highlighting the superb meetings, incentive and transport infrastructure on offer; the ease of access from France to Ireland; as well as the good value rates available for meetings and conferences.”

Catherine Bertin, Tourism Ireland; Armando Borgatta, A Touch of Ireland; and Caroline Petrine, Conference Partners, pictured at the annual conference of the national association of event agencies in Marseille.

Further media information:
Jasmine O’Brien, Tourism Ireland         
Tel: 01-476 3425

Notes to Editors:
• Tourism Ireland is the organisation responsible for promoting the island of Ireland overseas as a leading holiday destination.
• Tourism is the island of Ireland’s largest indigenous industry; responsible for in excess of 4% of GNP in the Republic of Ireland and employing approximately 200,000 people.
• In 2011, approximately 7.3 million overseas visitors came to the island of Ireland (+4% on 2010), delivering revenue of approximately €3.4 billion. Overseas tourism business accounts for 59% of all tourism revenue.
• Tourism Ireland’s international website is; there are 42 different websites, providing information in 14 different languages covering every continent. In 2011, attracted almost 12 million unique visitors.


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