250,000+ British Camping and Caravanning Enthusiasts to Read About Mayo

15 May 2012

Over 250,000 camping and caravanning enthusiasts around Great Britain will read all about holidays in Mayo and the west of Ireland later this year in the popular Camping & Caravanning magazine.

Journalist Barry Norris – who is also Vice Chairman of the influential UK Caravan Writers’ Guild – arrived in Mayo and the west of Ireland last week, as a guest of the Irish Caravan and Camping Council and Tourism Ireland. Barry was here researching an article he is writing for Camping & Caravanning magazine. He travelled to Ireland by ferry from Holyhead, bringing his own motorhome and bicycle, to experience for himself some of the many things to see and do in Mayo and the west of Ireland and, in particular, to sample what this part of Ireland has to offer the GB camping and caravan holidaymaker. 

Camping & Caravanning magazine is the membership magazine of The Camping and Caravanning Club in Britain and is published monthly, reaching an estimated 256,321 readers. During his time here, Barry Norris stayed two nights in Cong Caravan and Camping Park and four nights in Westport House Caravan and Camping Park – giving him ample time to explore the locality, including some of the county’s key attractions like Westport House and Croagh Patrick. He also cycled along the Great Western Greenway, which he thoroughly enjoyed.

Vanessa Markey, Tourism Ireland’s head of Great Britain, said: “Tourism Ireland has a very strong promotional programme in place right now in Britain, which includes co-operative activity with our key ferry operator partners, encouraging visitors from GB to bring their own cars, caravans and motorhomes. We are emphasising ease of access and the convenience of ferry travel for holidaymakers. We know that visitors who bring their own cars or motorhomes stay longer and tour the regions of Ireland more extensively. Camping and caravanning has become increasingly popular with British holidaymakers, as it is considered good value for money, ideal for families and an excellent way to discover the ‘great outdoors’.”


Michael Ring TD, Minister of State for Tourism and Sport (second left) and Nora Heraty, Irish Caravan and Camping Council (second right), welcomed journalist Barry Norris (right) and his wife Linda Norris (left) to Westport House Caravan & Camping Park.                                                                                                                  .

-ENDS-

Further media information:
Sinéad Grace, Tourism Ireland         
Tel: 087-685 9027

Notes to Editors:
• Tourism Ireland is the organisation responsible for promoting the island of Ireland overseas as a leading holiday destination.
• Tourism is the island of Ireland’s largest indigenous industry; responsible for in excess of 4% of GNP in the Republic of Ireland and employing approximately 200,000 people.
• In 2011, approximately 7.3 million overseas visitors came to the island of Ireland (+6% on 2010), delivering revenue of approximately €3.4 billion. Overseas tourism business accounts for 59% of all tourism revenue.
• Tourism Ireland’s international website is www.discoverireland.com; there are 42 different websites, providing information in 14 different languages covering every continent. In 2011, discoverireland.com attracted almost 12 million unique visitors.

 

 

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