Pictured on the Tourism Ireland stand at Vakantiebeurs, a holiday fair in Utrecht in the Netherlands which took place recently, is Fiona Delahunty of Mount Juliet in Thomastown and Deirdre Twomey of the Kilkenny Ormonde Hotel; with Sofia Hansson, Tourism Ireland; Mary Gleeson, Good Food Ireland; and Amanda Horan, Fáilte Ireland.
Vakantiebeurs is the largest holiday promotion in the Benelux region, attracting almost 120,000 visitors, including leading travel media, tour operators and travel agents, as well as thousands of potential Dutch holidaymakers looking for ideas and suggestions for their next short break or holiday destination.
Tourism Ireland will have a busy promotional programme in place in the Netherlands throughout 2011, highlighting compelling reasons to visit Ireland with messages of friendliness, humour and inspiring scenery. Tourism Ireland will be working flat out to win business and to keep the island of Ireland ‘top of mind’ with potential Dutch visitors.
Sinéad Grace, Tourism Ireland t: 01 476 3493/ 087 685 9027
Notes to Editors:
• Tourism Ireland is the organisation responsible for promoting the island of Ireland overseas as a leading holiday destination.
• Tourism is the island of Ireland’s largest indigenous industry; responsible for in excess of 4% of GNP in the Republic of Ireland and employing approximately 200,000 people.
• Approximately 6.6 million overseas visitors came to the island of Ireland in 2010, delivering revenue of approximately €3 billion. Overseas tourism business accounts for 59% of all tourism revenue.
• Tourism Ireland’s international website is www.discoverireland.com; there are 42 different websites, providing information in 20 different languages covering every continent. In 2010 discoverireland.com attracted almost 12 million unique visitors.