17 Oct 2011

A group of top Canadian travel agents enjoyed a three-day fact-finding visit to Northern Ireland last week.  Carefully selected and invited here by Tourism Ireland in Toronto in conjunction with Air Canada and bmi, their itinerary was designed by the Northern Ireland Tourist Board.

During their time here, the travel agents enjoyed a city tour of Belfast before travelling northwards to enjoy a visit to the Old Bushmills Distillery, a walk across the Carrick-a-Rede rope bridge and some time exploring the Giant’s Causeway. 

Sinéad Murray, Tourism Ireland Canada, said: “For many of these travel agents, it was their first time in Northern Ireland and they were really impressed by the tourism product on offer here. This visit was a wonderful opportunity for us to showcase some of the many things to see and do here for Canadian holidaymakers and to tell the visiting travel agents about the many exciting events planned for Northern Ireland under the banner of ‘NI2012’. With the opening of iconic new tourist attractions like the Giant’s Causeway Visitor Centre and Titanic Belfast next year, ‘NI2012’ is a wonderful opportunity to showcase Northern Ireland in Canada and elsewhere around the world. Our aim is that when they return home to Canada these travel agents are better equipped to advise their clients about Northern Ireland when planning and booking their holidays.”

                                                                                                         Canadian travel agents enjoyed a visit to Old Bushmills Distillery, Co Antrim, with Helen Cole, Tourism Ireland Canada (second row, second from right). 


For further press information:
Elaine Moore / Clair Balmer, Tourism Ireland
Tel: 028 7035 9260  Mobile: 077 6652 7719

Notes to Editors:
• Tourism Ireland is the organisation responsible for promoting Northern Ireland and the island of Ireland overseas as a leading holiday destination.
• Tourism is responsible for in excess of 4.9% of GDP in Northern Ireland and supports approximately 40,000 jobs.
• Approximately 1.4 million overseas visitors came to Northern Ireland in 2010.
• Tourism Ireland’s international website is; there are 45 different websites, providing information in 14 different languages covering every continent.  In 2010 attracted almost 12 million unique visitors.


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