Targeting New Tourism Business

15 Sep 2010

Pictured at a recent B2B workshop at the Grand Hotel in Malahide, organised by Tourism Ireland, are John Downey of Celtic Horizon Tours Ltd; Bríd Connell, Kylemore Abbey and Victorian Walled Garden; Vinny Karkera, Expedia.com; Éilish Wall, the g Hotel in Galway; and Susan Byrne, Tourism Ireland.
Targeting New Toursim Business
The workshop was attended by influential UK-based inbound tour operators, including companies like Expedia, who are responsible for putting in place the arrangements for holidaymakers to Britain and Ireland from all over the world. It was a very useful opportunity for participating Irish tourism providers to showcase their hotel or product and encourage the tour operators to include their product, and the island of Ireland, in their future holiday programmes.


Commenting on the importance of the UK inbound operators for tourism to the island of Ireland, Jim Paul, Tourism Ireland’s Head of Australia & Developing Markets, said: “We are delighted that so many of these leading tour operators have taken the time to visit Ireland and take part in our workshop and fact-finding visit. For many of the operators, it was their first time here and they were extremely impressed by our spectacular scenery, the wealth of historic attractions, as well as by the hospitality and friendliness of the people they met.”

-Ends-

For further information:
Sinéad Grace, Tourism Ireland
Tel: 01 476 3493/ 087 685 9027

Notes to Editors:

  • Tourism Ireland is the organisation responsible for promoting the island of Ireland overseas as a leading holiday destination.
  • Tourism is the island of Ireland’s largest indigenous industry; responsible for in excess of 4% of GNP in the Republic of Ireland and employing approximately 200,000 people.
  • 7.6 million overseas visitors came to the island of Ireland in 2009, delivering revenue of €3.46 billion.
  • Tourism Ireland’s international website is www.discoverireland.com; there are 41 different websites, providing information in 19 different languages covering every continent. In 2009 discoverireland.com attracted a record 13+ million unique visitors, a +34% increase in visits on 2008.

 

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