Leading journalists from the Gulf States visited Co Tipperary last week, as part of a fact-finding trip to Ireland. Representing publications like Al-Ittihad (a daily Arabic newspaper) and Asfaar Magazine (a travel magazine published in Abu Dhabi), the journalists were invited here by Tourism Ireland in Dubai in conjunction with Etihad Airways. One of the highlights of their itinerary – designed by Fáilte Ireland – was a guided tour of the Rock of Cashel.
Amanda Burns, Tourism Ireland’s Manager Asia, said: “We were delighted to bring this group of journalists to Co Tipperary and Ireland. They were really impressed by the beautiful landscape, the variety of cultural and heritage experiences on offer and, of course, by the friendliness of the people they met.
“Fact-finding visits like this are extremely important, to help us get positive exposure for Cashel and Co Tipperary through the media in the Middle East. This is an excellent way of promoting the wonderful tourism product on offer here, as the articles these influential journalists will write when they return home will be read by thousands of potential holidaymakers.”
Influential journalists from the Gulf States at the Rock of Cashel with Aiveen Ryan, Tourism Ireland (second from right).
For further press information:
Sinéad Grace, Tourism Ireland
Tel: 01 476 3493/ 087 685 9027
Notes to Editors:
• Tourism Ireland is the organisation responsible for promoting the island of Ireland overseas as a leading holiday destination.
• Tourism is the island of Ireland’s largest indigenous industry; responsible for in excess of 4% of GNP in the Republic of Ireland and employing approximately 200,000 people.
• 7.6 million overseas visitors came to the island of Ireland in 2009, delivering revenue of €3.46 billion.
• Tourism Ireland’s international website is www.discoverireland.com; there are 41 different websites, providing information in 19 different languages.