A group of top Indian travel writers enjoyed a tour of Bushmills Distillery, during a recent two-day action-packed visit to Northern Ireland. Carefully selected and invited here by Tourism Ireland in India, their itinerary was designed by the Northern Ireland Tourist Board.
The Indian visitors travelled along the Causeway Coastal Route, stopping at the Giant’s Causeway before calling in at the distillery. They also spent time in Londonderry, where they enjoyed a guided tour of the historic walls. They then moved on to Co Tyrone and a visit to Benburb Priory – home to Stephen Farnan Pottery, one of Northern Ireland’s young contemporary potters.
Huzan Fraser, Tourism Ireland India said: “We are delighted to bring these influential travel writers to Northern Ireland as it is an excellent opportunity for us to showcase the wide variety of things to see and do here. There really is no substitute for being able to come and experience the tourism offering at first-hand; it helps the journalists to find out about what Northern Ireland has to offer and to write more effectively when they return home.”
Indian travel writers enjoy a tasting of Bushmills Whiskey with Ben Korpaczewski, Bushmills Distillery (right) and tour guide Andrew Beggs (back centre).
For further press information contact:
Elaine Moore / Clair Balmer, Tourism Ireland
Tel: 028 7035 9260 Mobile: 077 6652 7719
Notes to Editors:
• Tourism Ireland is the organisation responsible for promoting Northern Ireland and the island of Ireland overseas as a leading holiday destination.
• Tourism is responsible for in excess of 4.9% of GDP in Northern Ireland and supported approximately 40,000 jobs.
• Over 1.4 million overseas visitors came to Northern Ireland in 2009, delivering revenue of £271 million.
• Tourism Ireland’s international website is www.discoverireland.com; there are 42 different websites, providing information in 20 different languages covering every continent. In 2009 discoverireland.com attracted a record 13+ million unique visitors, a +34% increase in visits on 2008.