French TV Shows Off Kerry to 5M+

09 Sep 2010

Over 5 million TV viewers around France will see the magnificent coastline and scenery of Kerry and the South West later this year.  A TV crew from national television station France 3 was in Kerry earlier this week to film for a programme called Thalassa, a popular documentary series which airs each week to an audience of approximately 5 million people.  It focuses on the sea and all things maritime, including sport and history. 

Assistance with arrangements on the ground in Ireland for the crew’s visit was provided by Fáilte Ireland.  Footage captured will highlight the Ring of Kerry including Cahersiveen and Derrynane House, as well as a boat trip from Portmagee to the Skelligs. 

Pierre Josse, a well-known TV and radio personality and celebrated travel writer in France, travelled to Kerry with the TV crew to interview some local people for the programme.  He is celebrating 40 years of writing about Ireland this year.

Billy Condon, Tourism Ireland’s Manager Southern Europe, said: “We are delighted that France 3 chose to film in Kerry and the South West.  It is a great way for us to get exposure and raise awareness of this part of Ireland in France.  Thalassa is an extremely popular series and the footage captured by the TV crew in Kerry will be seen by over 5 million French people, encouraging more of them to consider a holiday here. 

“We have a very busy promotional programme under way in France right throughout 2010, highlighting compelling reasons to visit and placing significant emphasis on value for money.  In this difficult year for tourism, we in Tourism Ireland are working hard to win business and to keep Kerry and the island of Ireland ‘top of mind’ with potential French visitors.”

Derrynane House tour guides Rachel Fitzgerald (second from left) and Philomena O’Connor (second from right) showed celebrated French travel writer Pierre Josse (centre) around the ancestral home of Daniel O’Connell.  Also pictured are Alain Barnault (sound engineer) and Laurent Devaux (cameraman).

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For further information:
Sinéad Grace, Tourism Ireland
Tel: 01 476 3493/ 087 685 9027

Notes to Editors:
• Tourism Ireland is the organisation responsible for promoting the island of Ireland overseas as a leading holiday destination.
• Tourism is the island of Ireland’s largest indigenous industry; responsible for in excess of 4% of GNP in the Republic of Ireland and employing approximately 200,000 people.
• 7.6 million overseas visitors came to the island of Ireland in 2009, delivering revenue of €3.46 billion. 
• Tourism Ireland’s international website is; there are 41 different websites, providing information in 19 different languages.


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